Originally published in Winning the Business on November 2, 2021
We are at a pivotal point in how federal contracts will be won.
Federal contractors have begun to embrace a suite of modern technologies that will enhance capture management by helping their sales teams make better decisions. Through application of natural language processing, machine learning and artificial intelligence, hard-won internal business intelligence will be combined with public market data to provide all business functions with personalized predictions and insights.
The result is what I call a “capture cloud,” an online platform for federal contractors that structures capture and contracts processes and helps users by learning from the information they enter. For federal business developers, the capture cloud promises rapid, automatic, low-cost evaluation of a large number of early-stage opportunities, as well as more realistic analytics for later-stage opportunities.